Search engines play a vital role to get organic traffic on your blog/website. To make your blog/website appear or rank in the search engines and get optimized for search engine, you need not be an expert. If you are a newbie to SEO, I'm going to share my own thoughts about SEO tips to get best out of the organic traffic. If you follow these SEO tips, I can assure you, that your blog/website will do good, and you will be getting lots of traffic from the search engines. So let’s go for implementing some catchy, and effective SEO tips into your blog.
16 Free Ultimate Magic SEO Tips for Blogs and Websites:
1. SEO Optimized CMS
There are lots of blogging or Content Management System (CMS) out there like WordPress, Joomla, Drupal, Blogspot, Tumblr, and many more... Sometimes, it’s difficult to select the right one as per your need. So here comes the question - Which one is the best for SEO? WordPress is the #1 for easy SEO. By default, WordPress is optimized for search engines, and a lot of plugins are out there for further featured optimization. "Yoast SEO" and "All in One SEO Pack" are the top and preferred SEO plugins for WordPress. It will help you from page/post analysis to sitemap creation of your blog/website.
2. Minimize Load Time of Your Blog/Website
Site load time has a great impact on search engine ranking. If your blog takes more time to load, then the search engine ranking or SEO will be lower. For this in WordPress, try to use the following plugins - "WP Super Cache" / "W3 Total Cache" / "WP Fastest Cache" & "Optimize Database after Deleting Revisions" and optimize your images using "EWWW Image Optimizer". This will to some extent lower your blog site load time, and helps for better SEO.
3. Keyword Analysis
You have to do a keyword search before going to start writing. In this regard, the free "Google Keyword Planner" can help a lot. Use it for searching & analysing, which keyword is having more quantitative volume and frequency of queries about your desired topic. If you can implement the right keyword into you post, then the search engine ranking of that blog post will be good.
4. Keywords into Content Heading
When you have found the best keyword, start writing/curating the content focusing the main keyword into the post. It’s always recommended to have the main keyword into the headings (H1, H2, H3). This will have a good impact on search crawl & SEO.
5. Headline and Title Tags
A post’s title is important to have the attention of the audience towards content. A reader will develop a first impression about your topic by seeing the post title. So try to include your main keyword in the title. Though it’s not that much important now, because google has changed the search algorithm, encouraging the bloggers and content writers to think about their reader, and less of the keywords.
6. Length of the Content
Google and many other search engines (Yahoo, Bing, etc.) likes long contents. Remember, that your content should always be atleast 300 words (preferably 2000 words if possible). Long articles can help you to grow your authorship and credibility in the relevant (niche) field. But too long content may seem to be scary to the audience. Normally, the reader does not like to read long stories, they don’t like to scroll to read more unless the content you curate is interesting and arranged so with relevant images between them. So it’s better to have written between 300 to 2000 words. But make it long, if your ideas demand that to be.
7. Image Title and Alt Tag
Images always get more attraction & attention from the audience. Use specific/relevant images with the image "title” and image ‘alt tags’ in accordance with the relevant topic and include your post/page specific keyword into the image title and alt tags. Use hyphen "-" instead of space while naming the images. This will boost your search engine ranking and have more traffic from google image search.
8. Add Content Regularly
Everyone likes fresh and good quality content including the search engine bots. If you can publish content regularly, that will help you to be an authorship in the relevant (niche) field, and your blog will get lots of traffic. But everyday content writing is really difficult, and you need not do so, rather make content on a regular basis (likewise on a weekly or monthly basis) with consistency and relevance. Regular and consistent writing is always welcome by the search engines and your audience. Remember to never compromise the quality over quantity.
9. Internal Link Building
On Page, internal link building always remains an important factor for Search Engine Optimization. It helps the audience to easily navigate through your blog/website. This helps the reader to get important information about the related topic. If you can make more relevant internal links inside your post, that will obviously boost your authorship, and help the search engines for easy crawling.
10. External Link Building (Backlinks)
External link building or backlink has always remained an integral part of Search Engine Optimization. Before making/building an external link from any website, you must consider some important information about that site, like the popularity, relevance, and trustworthy authorship. This helps the search engine to find your blog and rank you better. Popular backlink will have proofs, that your content is appreciated by others, and improves your domain & page authority as well as social authority to a particular relevant (niche) field. You must avoid building too many backlinks with less original content. This will be marked as an unnatural/spam link, thus will have an adverse impact on search engine ranking. Always remember that an external link with good quality is welcome and it gives a dividend.
11. Guest Blogging
Guest blogging helps to get more traffic and quality backlinks. Ezinearticles.com, Articlebase.com, Medium, Flipboard, Quora are all very popular content sharing site, that can be used for guest blogging. You must post your content according to your niche. Try to invite other authoritative and relevant blogger to write on your site as a guest blogger, this will increase social share and lots of traffic.
12. Build A Reliable Social Authorship
Nowadays people are giving more time and emphasis on social media. So social authorship and credibility are utmost important in the blogging sector. Full utilization of social media can help you to build authorship, and stand out from other bloggers.
Google+ results rank faster than any other. To get best out of the google+, you must take more active participation on google+, and share all the content regularly. In SEO perspective your keywords will start showing results instantly within few hours or few days (sometimes) on the 1st page of Google with specific google+ posts of what you've shared.
On the other side, there are plenty of other social networking platforms like Facebook, twitter, LinkedIn, medium, Pinterest, Instagram, and many more... which can also be used for getting solid authorship and content traffic.
13. Use Social Media Share Button
Using social media share button, inside the content, helps to get more visitors and traffic. If you use WordPress, then “Jetpack” plugin can help you to share your content on social media platforms like Facebook, twitter, LinkedIn, Google+, and many more... No manual work is needed on “Jetpack” because it makes the content sharing automatic when to get published. Another popular social media share plugin is "SumoMe".
14. Make Use of Videos and Video Sites
People nowadays are spending much more time watching videos on Facebook, YouTube, Vimeo, etc. So it would be better to make some video tutorials with your blog/website links inside, and publish those into different video sites. This will bring more traffic to your blog/website and makes you a solid authorship in the relevant (niche) field.
15. Newsletter Subscription
Your readers should easily be able to subscribe to your blog/website. When any post gets published on the site, subscribed members are going to get that content directly into their mail inbox. This will make readers loyal and increase search engine ranking. You can put this subscription module at the left or right sidebar, or even at the lower part of your content.
16. Review Performance of Website/SEO on Webmasters (Search Console)
Google webmaster tools, bing webmaster, etc. are some webmaster tools which help you understand many SEO aspects. These webmaster analytics help to know the details about the website visitor's demography, location, which device they are using, when they visit and much more. You can learn which links outperforms on your site. If you find any page or post that leads to 404 error page, then do rectify that. Broken links will result in losing your vistors interest and degrades your search engine rankings.
I’m sure there are a lots more great SEO tips out there for optimizing and getting organic traffic into a blog/website. So what’s your favorite and which one did work out well for you?
Feel free to share your best blogging SEO tips in the below comments section.